This article from Mashble includes – “I have seen what Facebook is launching on Thursday, and it’s going to change the world of social media. And while I won’t talk about the mind-boggling things Facebook will be launching (Mashable was pre-briefed on the matter and agreed to hold information under embargo), I will say this: The Facebook you know and (don’t) love will be forever transformed. The news that will come out of Facebook during the next few weeks will be the biggest things to come out of the company since the launch of the Facebook Platform.”
The Mashable article go so far as – “But these changes are just the beginning. The changes Facebook will roll out on Thursday are designed to enhance the emotional connection its users have to each other through Facebook. These changes will make Facebook a place where nearly everything in your life is enhanced by your social graph. These changes will make it so you know your friends better than you ever thought you could.”
Here’s another article from news.com which will also cover the event live via their live blog.
And one more talking about user reactions to the ongoing changes.
As the various players in the grand scheme of social networking try and grab or solidfy their positions, it will be interesting to see how the now captive audience (or prisoner?) responds. Will those players tranform these networks into real tools in our day to day lives. Will they expand on the time grabbing waste of time they have become. Will they frustrate us so much either by the overblown, cumbersome mountains of semi usefull information on top of ever changing interfaces that we use them less rather than more. Or, will we realize that we are surrendering so much informatino to them and their partners (that we can’t ever take back) or exposing ourselves in a way online the we would never dream of in the real world and cut our losses?